In order to give High-Performance Presentations every time, you need to base it on your personality.
There are four Presenter Personality Styles which are explored in Dee Clayton’s new book “High-Performance Presentations – Public Speaking Tips and Presentations Skills to Engage, Persuade and Inspire!”
The book is based on our Presentation Strengths & Weaknesses Identifier, an in-depth look at your presentation style, with coaching to help you improve your performance. A short quiz will help you assess your style preferences so you are aware of both your strengths and weaknesses. It then details how you can use this information to develop a successful presentation style that to suit your personality.
Here’s a taster of the different presenter personality styles discussed in the book:
Introversion, as identified by Carl Jung, is about how people prefer to “recharging their batteries”. To increase your energy levels do you prefer time for yourself (introversion preference) or being with others/groups (extroversion preference)?
Both Caring & Information styles tend to be more suited to introverts who like to spend their energy thinking about concepts and ideas in depth.
This style uses feelings, not just facts, to persuade others. Presenters are more likely to be relaxed, informal, patient and agreeable.
You may find it beneficial to work on your “Presenter Stance”: click here for tips on body language.
Extroverts gain energy doing things and spending time with people and tend to focus less on the details. Their Presenter Personality styles are Results and Sociable.
This style is used by extroverts who like to present brief top line facts and then move onto the next thing.
Top tip: Work on your planning, structure and delivery so that everyone in the audience can come along on the journey with you. This would translate into even better results, such as sales or sign-ups.
For the extrovert who loves presenting, persuading their audience with feelings, not just facts. They like presentations to be light-hearted, entertaining and fun.
Top tip: You may find it beneficial to live and breathe the concept that “the presentation isn’t about you, it’s about the audience”. Take particular note of the Audience Preparation section and the Simply Amazing Structure (SAS) chapters in Dee’s book.
Monkey isn’t really a Presenter Personality Style but we include it for people who are nervous about presenting. If presenting is part of your job, then it’s time to get over your fear now! Once you’re confident, you may even enjoy it! Get started using Dee Clayton’s other book “Taming Your Public Speaking Monkeys” to overcome that fear, or book onto a programme with us.
These styles are generalised, so not everything about the type will suit you. It is, however, a useful starting point, allowing you to tailor your approach. If you would like more help with a qualified coach, check out our presentation skills training courses.
Rightly or wrongly, human nature drives us to follow (and trust) high-impact or “high-status” individuals, so if you want to influence and persuade, having a good presentation posture and avoiding unconscious low-status body language is …
Think about the speakers you admire, and you’ll notice that they share a common trait: they have all mastered how to use effective pauses. The humble pause is often overlooked, but it really shouldn’t be …
The presentation is your chance to shine. You are away from the constraints of just answering questions.
“What’s your X-Factor?”
Treat it as your opportunity to show others what makes you unique.